MARKETING COMMUNICATIONS MANAGER

Folat: European market leader in party supplies based in Haarlem


Folat offers a wide range of party supplies, with a range of themes and licenses under both its own brand and private label. In addition, we organize the complete distribution chain. From design to production and from sales to logistics. The changing needs of retailers and consumers are central. Folat develops more than 800 new products every year aimed at celebrations such as birthdays, births and weddings and themes such as Halloween, Carnival and Christmas. In addition to products, Folat develops and supplies innovative concepts for any store, theme or product presentation.



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Your Mission

As an experienced marketing communication manager you will give a kick-start to our communication programs. You are responsible for creating, implementing and overseeing all communication programs that effectively describe and promote Folat and its products. Includes images, brochures, company or product information sheets, and other promotional products (e.g., POS, sales tools, presentations, sample packs). In addition, you are responsible for all media content, both online and offline.


In this role you report to the New Product Development Manager. The position is a relatively new position within the organization and therefore requires a curious entrepreneurial individual who is able to understand the bigger picture while also having a hands-on mentality to implement and realize things. As a brand lawyer you have strong communication and people skills, you are an organized strategist, you can adapt to any kind of situation and you are stress resistant. Creativity and extraordinary writing and editing skills are a must-have.

Main areas of responsibility;

Marketing communications; Developing and creating content and campaigns; branding, promotion and advertising.

social media; Management and strategy of all social media channels and email (in strong collaboration with Online Team).

branding; Increasing brand awareness, online & offline; organizing events (trade fairs and other customer related events)

Product Communication; New product launches and themed product promotion (in collaboration with the Product Manager)

Research & analysis; Follow trends and developments within your field, reporting and market intelligence (in collaboration with the Data Analyst)

Internal communications; Support Internal Communication (newsletters/intranet)

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Who are you? What are you bringing? Must-haves;

• Conviviality

• Team player

• Ownership

• Open minded view

• A big smile every day “we deliver smiles”


Working conditions

- Full time working week 40 hours.

- 8% holiday allowance.

- An annual contract is the starting point.

- Staff discount on all party items.

- Travel allowance and pension scheme.

- 25 vacation days.

- Development and growth opportunities.

- A lot of responsibility, freedom and a close-knit team.

- Own bar, important!

- Good team trips!

Job requirements

- Entrepreneurial mindset and enthusiastic about innovation and the opportunities for digitization.

- Minimum 3 years of marketing experience in a dynamic fast-pace FMCG environment.

- Preferably supplemented with previous sales experience.

- Digitally savvy with experience in digital strategy, content development and social media.

- Track record of building strong, effective relationships, both internally and externally.

- Drive and ambition to further develop your professional skills and grow your responsibilities.

- High degree of curiosity with strong analytical skills and attention to details.

- Team player, people-oriented, with excellent communication skills.

- Bachelor or master degree or relevant experience.

- Fluent in English 

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Let’s get this party started!

If you would like to get started with us, please respond via HR@folat.eu. Indicate in your motivation letter why you are the right fit for us. We want to see who you are, where your strength lies and why your next challenge should be with us. If you would like more information about this position, please contact HR department 023-5112511.


Will you join our parties?

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